How To
Easily Get More New
Patients, More Referrals
And Bring More Inactive Patients Back Under Your
Care
Read on and discover the simple strategies to seeing more patients,
growing your practice
and making more money!
Dear Colleague,
You've studied hard, trained hard and put in the
effort to get where you are…
…and now the real work
begins.
Because it's only once you're in practice
you realise how little you were taught about how to get patients, generate referrals or
create marketing that works. In fact, if your lecturers were anything like mine they hadn't a
clue about building a successful practice – which is why they were being paid you to teach
rather than running their own clinics!
To make things worse it doesn't matter that you're
great at technique, got a winning personality and a clinic packed with the latest technology,
adjusting gadgets and gizmos...
...because none of those guarantee
success.
Of course it helps if you’re good at what you
do but that doesn't guarantee you'll be
busy.
Unfortunately there's a lot of practitioners who
are crap yet still have more patients than their skills alone should attract. I’m sure you
even know a few of these yourself and you may have even graduated with some of them. You know
the ones, some who barely know which end of a reflex hammer to hold let alone where to tap –
yet still they're busier than you.
But all is not
lost!
Because now’s your chance to get the patient
numbers you deserve - because with your skills and what I'm going to share you'll have more
patients than you'll know what to do with.
You see with the right information it's very easy to have
more patients, more referrals, more money with far less stress and worry - and give them better
service!
Before I explain
how all this is
possible let me briefly tell you
about myself, why you should
listen to me
and why I'm so negative about the majority of
clinics I see today.
I've been in practice for
almost 26 years, growing my practice
continuously through the recession of 1990-92 and this present one.
I'm at the stage where, in my late 40s, I
now work part-time so I can do the other things I really want to... in
fact, I was away from my clinic four times last year holidaying and
lecturing and my clinic still
grew.
It's
fair to say I'm pretty good at growing and building practices usually in just
months.
Having worked with dozens of clinics I've
learnt one major thing and it's this:
How well they do has little to do with how great the doctor is. Regardless of how bad the economy is, how terrible the financial situation
there are always those who do well! There are
always some who prosper despite how
others are doing… and
it rarely
has
anything to do with skill or
technique...
...it has everything to do with how they
market themselves, attract new patients and keep their existing ones.
Do that well and you flourish – do
it badly and you struggle.
Don’t you deserve to have the practice you
want?
And you can!
You see, you'll never be as
successful as you could be if nobody knows about you and
your unique skills. I f people don’t know about
you, your expertise, the fantastic service you provide – they will not come!
So, what are you left
with?
Building your clinic via
“word-of-mouth” which may take years - years you may not want to
wait.
Hoping and Praying one day you'll get the patients and recognition you
deserve?
Travelling from one technique / practice building seminar to the
next?
Spending all your time and money on Google adwords, Facebook, Linked In or
the latest shiny object?
It
doesn't have to be that way.
Now there is a way to super-charge
growth and get
busier straight
away!
Let me tell you about the
Exponential Practice Growth
system.
The Exponential Practice
Growth system is a complete programme consisting
of 23 easy to absorb and even easier to implement bite sized modules. No fluff, no filler -
simply everything you need to really flourish. It will show you:
How To Get As Many New Patients As You
Want...
Last year, I s
aw 478 new
patients working
only 1248
hours… that’s a new patient roughly every 2½
hours and this figure has risen for the
last six
years. My clinic is busier since my
associates left than it was when they were with me! This year I’m on
track to do even better - and I want you
to as well.
You
see, one of the simple things I’ve been doing
over the last
year is sending out “thank you cards” and
gifts to everyone who has referred someone to
me…
…the twist is each time they send
someone I increase the value of the
gift I send them.
I’ve sent lottery tickets, cinema
tickets, gift vouchers and even paid for them to
be wined and dined at a restaurant of their choice. The most expensive meal I paid for was
just shy of £100 but that was to
someone who had referred me over £1000 (yes one thousand
pounds worth of new patient consultations
not counting follow up treatments) – and they’re still referring.
I’ll share with you how to get as many
patients as you want via referrals and word of mouth. In fact, there's
an entire
module covering ten referral techniques
you should be using.
There’s another module
on public talks, lay lectures
and demonstrations and...
And another module
on how to reactivate old patients and
get them flooding back in to your clinic.
Why advertise if you don't need to - and if
you don't need to you've already saved money!
But if you want even more
patients...
another
module covers
the importance of advertising and how to easily double the effectiveness of your Yellow Pages ad.
Do
this
correctly and you
’re
made for life - do
it
wrongly and you are just throwing money away!
And yes, Yellow Page adverts do still work you’ve just got to do them right.
You're
going to discover how to attract a lot more patients into your
clinic
simply
by modifying what you already do!
If getting more patients into
your clinic wasn't enough, you'll also going to discover:
How You Can
Increase Your Fees And “Wow”
Your Patients…
I've just increased my fees
by 16 percent and got busier. This is the
third time I've raised them in 5 years - they are now over
30% higher than they were before! Other practitioners increased their fees
by even greater percentages - and got even
busier!
In the Exponential Practice Growth
system you’ll discover why you should be charging more
and how to do it so you don’t lose any patients.
More importantly you’ll find
out how you can guarantee what you do so prospective patients want to come and see
you.
You see, your prices can only be
compared with your competitors if you do the same things they do and do them the same
way. But
it isn’t
difficult to increase the perceived value of a treatment at very little
cost. Run your clinic so differently (and so
much better) that direct comparison between you
and any one else is impossible… Then you can charge
what you like and people will gladly pay it.
It's easier than
you think to make your clinic stand
out: Keep your schedule running on
time, have a water cooler for free drinks, have free fruit available to patients, pay for
their ticket when
they park their car,
give away free samples of gel / oil
/etc.
These things cost pennies to do but they
make you noticed - and they make patients refer!
Creating a “WOW” factor in each
treatment is extremely easy to do but doing so makes
patients happy to pay the additional increase in
your fees.
Discover
How To Reactivate
Patients Who Have Disappeared…
Your clinic is sitting on
a goldmine.
No matter how long
you’ve been in practice you’ll have filing cabinets full of
patients who are no longer under active care.
You’ll discover
various steps
you can immediately get them back under active
car
e including reactivation letters you
can just copy and
send and away you go.
So why am I
am telling you this?
If you can get more new patients in the door, keep them (and your existing ones!) under care for
longer and rightfully charge more for what you do - then you're made for life!
I share with you everything you need to get more visits per patient, more patients and a higher
fee. And, the important thing is I show you how to do this ethically and (excuse my
language) without taking the piss exploiting your
patients.
That way you succeed and are happy, I've helped you and made a little cash in return...
Everyone's happy and everyone wins!
But
that's not all! The Exponential Practice Growth system also goes deeply
into these other vital topics:
Postcard
marketing – postcards are a fantastic and under-utilised way
to stimulate interest to not only to maintain contact with current
patients but to reactivate inactive ones.
I show you everything
you need to do postcard mailings that never fail to get patients
into your clinic.
You'll
also discover how to develop a
marketing calendar that keeps you busy all year long by
pulling all the
techniques you
uncover in the Exponential Practice Growth
programme together. This means you avoid the peaks and troughs of patient numbers your
colleagues will suffer from whilst your appointment book stays full.
This section comes complete with a 12 month
sample marketing calendar, a DVD recorded live from a $2000
seminar showing step by step how to use
all the ideas you
discover. It even includes a blank
calendar for you to plan your own year of success – you really do
get everything you need to keep you busy all year
round!
You'll also find out how to get
the most from your website by correcting the 10 most common mistakes most sites make. Simply
checking for – and correcting – these will prevent you losing visitors, patients and
money. Just
improving the look of your
site can get you more patients even if you
do nothing else(and if you
don’t have a website
I'll show
you how to get listed on Google without one
).
The Exponential Practice Growth
programme also shows you how to develop effective clinic
brochures and newsletters and how to get the most out of FREE publicity. Follow these simple steps and you will
become the expert people turn
to.
Your business cards must create an effective first
impression and
promote your practice–
but do they? We'll
cover
everything
needed to design your business card to
successfully pull patients in
and
convince
any prospective patient to become an actual patient
.
You'll also discover how to create a niche so you are
not troubled by competition. You need
patients to recognize you as the expert in your field and I'll show you how to do just
that and how to charge accordingly for
it.
It's
getting to the point where everyone is trying to
undercut each other. You can see
this already with Groupon where treatment fees are constantly lowered but you'll learn
how to increase your perceived value,
increase your status and increase your
fees so you are not caught in the “in-fighting”
other practitioners seem so keen to enjoy!
If you keep doing what you
have always done
you'll keep getting what you
have always got!
Only you know if you're at the
stage in life you want your practice to be at - and only you can tell if you
deserve more.
If you do, then start doing things differently.
The Exponential
Practice Growth will increase the number of patients you
treat
, the number they in turn refer
and the number of
reactivations who flood back. You'll find
out how to become recognised as
the expert you are and how to charge more because of
that.
You'll discover
so many ethical and easy ways to dramatically improve what you're doing now you'll wonder why
you never implemented these ideas before.
I
know that's a bold
claim but it's one
that's backed by a full money back
guarantee! These ideas have worked for me and for
hundreds of others who have used these strategies and
watched their practices explode with growth. That's why I
don't hesitate to offer my “pit full of piranhas,
look me in the eye” money back
guarantee.
If you don’t think what you
discover in this programme is worth swimming naked through a pond full of piranhas for, and
you can honestly look me in the eye and say it didn’t benefit you – return the material and I
will refund your money no questions
asked!
For only £180 (and without losing time from your
clinioc travelling and without the expense of staying in hotels!) the techniques used by
other practices to create their dream clinics can be yours
too. If what you
discover gets you just one new patient you will cover the cost of your
investment.
Let’s see what you get:
The Exponential Practice
Growth file crammed with practice building tips, strategies and
marketing know-how guaranteed to make your clinic busier. Everything is presented in
short, distinct, easy to absorb and implement modules allowing you to acquire the information
and apply it in just minutes (for a more detailed breakdown of the contents click here).
Each module has its own action
steps for you to follow that will further short-cut your time to
success. Just read the
module and follow the action steps - what could be simpler?
As an added bonus you also receive…
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White
Paper One: How to use
QR codes to make
any advertising
message dynamic
and
really stand out. You may have already seen the images
in various
adverts but only a handful of
practitioners are using them to
build their clinics. This bonus shows you how to
be one of the first to have them effectively build your clinic –
and it
shows you how to do it for
FREE.
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White Paper Two: Reports are excellent practice
building tools. They position you as the go-to
expert and build you an extremely
responsive list of eager patients... but only if used effectively. This extra bonus gives you
all you need to produce your own reports that
set you apart and getyou
noticed.
White Paper
Three: Any one
who has been in
practice for a while will have filing cabinets full of inactive patients - patients who are
no longer receiving regular care. In this supplemental report I
will show you a couple of completely new techniques to “ethically bribe” them into restarting
their treatment. These ideas have
never failed to attract new patients, re-activate old patients and turn a profit -
and they won't fail you!
Plus…
I
teamed up with top marketer,
Robert Boduch, to bring you three more exceptional bonuses. Robert is a marketing expert / genius and having twisted
his arm (and given him oodles of cash!) I bought
the reprint
rights to the following books
and have
included them
as another fantastic addition to this
programme.

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Great Headlines
Instantly! A great headline
captures your reader’s attention and draws them into the rest of your advertisement
or article
. A
bad headline
does nothing and the reader moves on to something
more interesting…
…losing you potential patients and profits!
This is all you need to create attention grabbing headlines and introductions every
single time
you write.
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How To Up Your Profit In A Down
Economy. In this book you’ll find over
100 tips you can use to build
your
clinic fast. It doesn’t matter how
well you're doing and how successful your practice
is,
you can do better... MUCH
better.
Don’t be a victim
of any economy!
Simply follow
the strategies outlined
here
and
profit
in spite of recession and hard times - and if times are good (like
the politicians keep telling us!) you'll do even better.
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How To
Double Your Business In The Next 90
Days.
This simple, straight-forward and easy-to-follow guide
reveals low-cost methods and market-tested tips to give any clinic
a continuous flow of new patients and more
cash.
This
book is a must read for any clinic
owner!
Covering the key concepts to boosting profits
it
turns
your clinic into a
patient
-orientated marketing machine –
easily and ethically.
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Everything you get is a physical
product (not a PDF, ebook or mp4)
–
so you can actually hold, it read it , make
notes on it, value it and put it to use!
There's no point in opening your clinic
and just hoping for the results you want. Now you have everything you could ever
need to excel and achieve the patient numbers, results and lifestyle you
deserve.
Just click the
button below, sit back and prepare for a torrent of
patients...
You have nothing at all to lose and everything to gain just by trying
it!
Sincerely,
William
J. Simmons
PS: The
materials in this programme, white papers and other bonuses will grow your
practice. In each individual module I’ll show you, guide you and give you
step by step pointers to implement immediately to get more clients right
away.
Over 25
years of practice building know how has gone in to this programme. Nothing has been left out – all
and it's all been thoroughly tested and fine tuned - so you get everything you could possibly
need is in just one programme.
PPS:
The
Exponential Practice Growth is backed by a complete money back guarantee – so there is
nothing to stop you implementing these powerful strategies straight away.
PPPS:
Most importantly
- the Exponential Practice Growth programme is updated whenever new ideas and strategies are
developed that work. I still attend all the seminars and read the books so you don't
have to! Whenever I find something that is working it is added to the programme and emailed
to you so you are constantly up to date with the best
techniques and strategies.
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