How To
Easily Get More New
Patients, More Referrals
And Bring More Inactive Patients Back Under Your
Care
Read on and discover the simple strategies to seeing more
patients,
growing your practice
and making more money!
Dear Colleague,
You've studied hard, trained hard and put in the
effort to get where you are…
…and now the real work
begins.
Because it's only once you're in practice
you realise how little you were taught about how to get patients, generate referrals or
create marketing that works. In fact, if your lecturers were anything like mine they hadn't a
clue about building a successful practice – which is why they were being paid you to teach
rather than running their own clinics!
To make things worse it doesn't matter that you're
great at technique, got a winning personality and a clinic packed with the latest technology,
adjusting gadgets and gizmos...
...because none of those guarantee
success.
Of course it helps if you’re good at what you
do but that doesn't guarantee you'll be
busy.
Unfortunately there's a lot of practitioners who
are crap yet still have more patients than their skills alone should attract. I’m sure you
even know a few of these yourself and you may have even graduated with some of them. You know
the ones, some who barely know which end of a reflex hammer to hold let alone where to tap –
yet still they're busier than you.
But all is not
lost!
Because now’s your chance to get the patient
numbers you deserve - because with your skills and what I'm going to share you'll have more
patients than you'll know what to do with.
You see with the right information it's very easy to have
more patients, more referrals, more money with far less stress and worry - and give them better
service!
Before I explain how all this is
possible let me briefly tell you about myself, why you should listen to me
and why I'm so negative about the majority of clinics I see today.
I've been in practice for almost 26 years, growing my practice continuously through the recession of 1990-92
and this present one. I'm at the stage where, in my late 40s, I now work part-time so I can do
the other things I really want to... in fact, I was away from my clinic four times last year
holidaying and lecturing and my clinic still
grew.
It's fair to say
I'm pretty good at growing and building
practices usually in just months.
Having worked with
dozens of clinics I've learnt one major thing and it's this:
How well they do
has little to do with how great the doctor is.
Regardless of how bad the economy is, how terrible the
financial situation there are always those who do well! There are
always some who prosper despite how others are doing… and it rarely
has anything
to do with skill or technique...
...it has everything to do with how they market themselves, attract new patients and keep
their existing ones.
Do that well and you flourish – do it badly and you struggle.
Don’t you deserve to
have the practice you want?
And you can!
You see, you'll never be as successful as you could
be if nobody knows about you and your unique skills. I
f people don’t know about
you, your expertise, the fantastic service you provide – they will not come!
So, what are you left with?
Building your clinic via “word-of-mouth” which may take years - years you
may not want to wait.
Hoping and Praying one day you'll get the patients
and recognition you deserve?
Travelling from one technique / practice building
seminar to the next?
Spending all your time and money on Google
adwords, Facebook, Linked In or the latest shiny object?
It doesn't have to be that way.
Now there is a way to super-charge growth and get
busier straight away!
Let me tell you about the Exponential Practice Growth system.
The Exponential Practice Growth system is a complete programme consisting of 23 easy to absorb and even easier to
implement bite sized modules. No fluff, no filler - simply everything you need to really
flourish. It will show you:
How To Get As Many New Patients As You
Want...
Last year, I saw
478 new patients working only 1248
hours… that’s a new patient roughly every 2½
hours and this figure has risen for the last six
years. My clinic is busier since my associates left than it was when they were with me!
This year I’m on
track to do even better - and I want you to as well.
You see, one of
the simple things I’ve been doing
over the last year is sending out “thank you cards” and gifts to everyone who has referred someone to me…
…the twist is each time they send someone I increase the value of the gift I send them.
I’ve sent lottery tickets, cinema tickets, gift vouchers and even paid for them to be wined and dined at a restaurant of their
choice. The most expensive meal I paid for was just shy of £100 but that was to
someone who had referred me over £1000 (yes one thousand pounds worth of new
patient consultations
not counting follow up treatments) – and they’re
still referring.
I’ll share with you how to get as many patients as you want via referrals and word of
mouth. In fact, there's an entire
module covering ten referral techniques you should be
using.
There’s another module
on public talks, lay lectures and demonstrations and...
And another module
on how to reactivate old patients and get them flooding back in to your
clinic.
Why advertise if you don't need to - and if you don't need to you've already
saved money!
But if you want even more patients...
another
module covers the importance of advertising and how to easily double the effectiveness of your Yellow Pages ad.
Do
this correctly and you
’re made for life - do
it wrongly and you are just throwing money away!
And yes, Yellow Page adverts do still work you’ve just got to do them right.
You're
going to discover how to attract a lot more patients into your
clinic
simply
by modifying what you already do!
If getting more patients into
your clinic wasn't enough, you'll also going to discover:
How You Can Increase Your Fees And “Wow”
Your Patients…
I've just increased my fees by 16 percent and got busier. This is the third time I've raised them in 5
years - they are now over 30% higher than they were
before! Other practitioners increased their fees by even greater percentages
- and got even busier!
In the Exponential Practice Growth
system you’ll discover why you should be charging more and how to do it so you don’t lose any
patients.
More importantly you’ll find
out how you can guarantee what you do so
prospective patients want to come and see you.
You see, your prices can only be compared with your competitors if you do the
same things they do and do them the same way. But
it isn’t
difficult to increase the perceived value of a treatment at very little
cost. Run your clinic so differently (and so
much better) that direct comparison between you
and any one else is impossible… Then you can charge what you like and people
will gladly pay it.
It's easier than you think to make your clinic stand out: Keep your schedule running on time, have a water cooler for free drinks, have
free fruit available to patients, pay for their ticket when
they park their car, give away free samples of gel / oil /etc.
These things cost pennies to do but they make you noticed - and they make patients
refer!
Creating a “WOW” factor in each treatment is extremely easy to
do but doing so makes patients happy to pay the additional increase in your fees.
Discover
How To Reactivate Patients Who Have Disappeared…
Your clinic is sitting on a
goldmine.
No matter how long you’ve been in practice you’ll have filing cabinets full of patients who are no longer under active care. You’ll discover
various steps
you can immediately
get them back under active care including
reactivation letters you can just copy and
send and away you go.
So why am I
am telling you this?
If you can get more new patients in the door, keep them (and your existing ones!) under care for
longer and rightfully charge more for what you do - then you're made for life!
I share with you everything you need to get more visits per patient, more patients and a higher
fee. And, the important thing is I show you how to do this ethically and (excuse my
language) without taking the piss exploiting your
patients.
That way you succeed and are happy, I've helped you and made a little cash in return...
Everyone's happy and everyone wins!
But that's not
all! The Exponential Practice Growth system also goes deeply into these other vital topics:
Postcard marketing – postcards are a fantastic and under-utilised way to stimulate interest to not only to
maintain contact with current
patients but to reactivate inactive ones. I show
you everything you need to do postcard mailings that never fail
to get patients into your
clinic.
You'll
also discover how to develop a marketing calendar that keeps you busy all
year long by
pulling all the techniques you
uncover in the Exponential Practice Growth programme together. This means you avoid the
peaks and troughs of patient numbers your colleagues will suffer from whilst your appointment
book stays full.
This section comes complete with a 12 month sample marketing
calendar, a DVD recorded live from a $2000 seminar showing step by step how to use
all the ideas you discover. It even includes a blank calendar for you to plan your own year of success
– you really do
get everything you need to keep you busy all year round!
You'll also find out how to get
the most from your website by correcting the 10 most common mistakes most sites make. Simply
checking for – and correcting – these will prevent you losing visitors, patients and money. Just
improving the look of your site can get you more patients even if you do nothing else(and if you
don’t have a website I'll show you how to get listed on Google without one
).
The Exponential Practice Growth
programme also shows you how to develop effective clinic brochures and newsletters and how to
get the most out of FREE publicity.
Follow these simple steps and you will become the expert people turn
to.
Your business cards must create an effective first
impression and promote your practice– but do they? We'll cover
everything needed to design your business card to
successfully pull patients in and
convinceany prospective patient to become an actual
patient.
You'll also discover how to create a niche so you are not troubled by competition. You need patients to recognize you as the
expert in your field and I'll show you how to do just that and how to
charge accordingly for it.
It's getting to
the point where everyone is trying to undercut each other. You can see this already with Groupon where
treatment fees are constantly lowered but you'll learn how to increase your perceived value, increase your status and increase your
fees so you are not caught in the “in-fighting”
other practitioners seem so keen to enjoy!
If you keep doing what you have always done
you'll keep getting what you have always got!
Only you know if you're at the stage in life you want your practice to be at
- and only you can tell if you deserve more.
If you do, then start doing things
differently.
The Exponential Practice Growth will increase the number of patients you
treat, the number they in turn refer and the number of
reactivations who flood back. You'll find
out how to become recognised as the expert you are and
how to charge more because of that.
You'll discover
so many ethical and easy ways to dramatically improve what you're doing now you'll wonder why
you never implemented these ideas before.
I know
that's a bold claim but it's one
that's backed by a full money back guarantee! These ideas have worked for me and for hundreds of others who have used these strategies and watched their practices explode with
growth. That's why I
don't hesitate to offer my “pit full of piranhas, look me in the eye” money back guarantee.
If you don’t think what you discover in this programme is worth swimming naked
through a pond full of piranhas for, and you can honestly look me in the eye and say it
didn’t benefit you – return the material and I will refund your money no questions asked!
For only £180 (and without losing time from your clinioc travelling and without the expense of
staying in hotels!) the techniques used by other practices to create their dream clinics
can be yours too. If
what you
discover gets you just one new patient you
will cover the cost of your investment.
Let’s see what you get:
The Exponential Practice Growth file crammed with
practice building tips, strategies and marketing know-how guaranteed to make your clinic
busier. Everything is presented in short, distinct, easy to absorb and implement modules
allowing you to acquire the information and apply it in just minutes (for a more detailed
breakdown of the contents click here).
Each module has its own action steps for you to follow that will further
short-cut your time to success. Just read the
module and follow the action steps - what could be simpler?
As an added bonus you also
receive…
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White Paper One: How to use QR codes to make
any advertising message dynamic
and really stand out. You may have already seen the images
in various
adverts but only a handful of
practitioners are using them to build their clinics. This
bonus shows you how to be one of the first to have them effectively
build your clinic – and it
shows you how to do it for FREE.
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White Paper Two: Reports are excellent
practice building tools. They position you as the go-to
expert and build you an extremely responsive list of eager patients... but only if
used effectively. This extra bonus gives you all you need to produce your own
reports that set you apart and
getyou noticed.
White Paper Three: Any
one
who has been in practice for a while will have filing cabinets
full of inactive patients - patients who are no longer receiving regular care. In this
supplemental report I will show you a couple of completely new
techniques to “ethically bribe” them into restarting their
treatment. These ideas have never failed to attract new
patients, re-activate old patients and turn a profit - and they won't fail
you!
Plus…
I teamed up with top marketer, Robert Boduch, to bring you three more exceptional bonuses.
Robert is a marketing expert / genius and
having twisted his arm (and given him oodles of cash!) I bought
the reprint rights to the
following books and have
included them as another fantastic addition to this
programme.

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Great Headlines
Instantly! A great headline
captures your reader’s attention and draws them into the rest of
your advertisement or article
. A bad headline
does nothing and the reader moves on to something more interesting…
…losing you potential patients and profits!
This is all you need to create attention grabbing headlines and
introductions every single time
you write.
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How To Up Your Profit In A Down
Economy. In this book you’ll find over
100 tips you can use to build
your clinic fast. It doesn’t
matter how well you're doing and how successful your
practice is, you can do better... MUCH
better.
Don’t be a victim
of any economy!
Simply follow
the strategies outlined
here and
profit in spite of recession and hard times - and if
times are good (like the politicians keep telling us!) you'll
do even better.
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How To Double Your Business In The Next 90
Days. This simple, straight-forward and
easy-to-follow guide reveals low-cost methods and
market-tested tips to give any clinic a continuous flow of
new patients and more
cash.
This book is a must read for any clinic
owner! Covering the key concepts to boosting
profits
it turns your clinic into a
patient-orientated marketing machine –
easily and ethically.
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Everything you get is a physical product (not a PDF, ebook or mp4)
–
so you can actually hold, it read it , make
notes on it, value it and put it to use!
There's no point in opening your clinic
and just hoping for the results you want. Now you have everything you could ever
need to excel and achieve the patient numbers, results and lifestyle you
deserve.
Just click the button below, sit back and prepare for a torrent of
patients...
You have nothing at all to lose and everything to
gain just by trying it!
Sincerely,
William J. Simmons
PS: The materials in this programme, white papers and other
bonuses will grow your practice. In each individual module I’ll show you,
guide you and give you step by step pointers to implement immediately to get more clients
right away.
Over 25 years of practice building know how has gone in to this programme. Nothing has
been left out – all and it's all been thoroughly tested and fine tuned - so you get
everything you could possibly need is in just one
programme.
PPS:
The Exponential Practice Growth is backed by a complete money back guarantee
– so there is nothing to stop you implementing these powerful strategies straight
away.
PPPS: Most importantly - the Exponential Practice Growth programme is updated whenever new ideas and
strategies are developed that work. I still attend all the seminars and read the books
so you don't have to! Whenever I find something that is working it is added to
the programme and emailed to you so you are constantly up to date with the
best
techniques and strategies.
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